Definicja

UTM parameters

UTM parameters are tags added to a URL (utm_source, utm_medium, utm_campaign, utm_term, utm_content) that tell analytics tools where a visit came from. They let you separate traffic from an email, an ad and a social post even when all point to the same page. Urlik can append UTM tags to any short link automatically so every campaign is measurable.

Wypróbuj to na urlik

Skracacz URL Przykłady użycia

Pokrewne terminy

Click-through rate (CTR)Click-through rate is the share of people who click a link out of everyone who saw it, written as a percentage. It measures how compelling a link, ad or result is. Tracking clicks per short link — as Urlik does automatically — lets you compare CTR across channels and campaigns.URL shortenerA URL shortener turns a long web address into a compact link that redirects to the original. Shorteners save space, look cleaner in messages and social posts, and — when they log each visit — add click analytics the raw link never had. Urlik shortens links for free with custom aliases, expiry, passwords and per-link statistics.301 vs 302 redirectA 301 redirect is permanent: it tells browsers and search engines the destination has moved for good, and it passes almost all ranking signals to the new URL. A 302 redirect is temporary: the original stays canonical and signals are not fully transferred. For short links you usually want a 302 unless you are permanently retiring the old address, so the destination — not the short link — accumulates authority.Vanity URLA vanity URL is a short, human-readable custom link — like urlik.xyz/sale — chosen instead of a random code. Vanity links are easier to remember, safer-looking and reinforce a brand every time they are shared. Any Urlik link can use a custom alias to become a vanity URL.

Od definicji do działającego linku

Krótkie linki, kody QR, tagi UTM i analityka kliknięć — wszystko z tego słownika, gotowe do użycia za darmo.

Zacznij za darmo Cennik

Na co odpowiada ta strona

czym jest UTM parameters
definicja UTM parameters
UTM parameters wyjaśnione
przykłady UTM parameters
glosariusz termin skracania linków
termin skracania linków wyjaśnione prosto
termin skracania linków dla początkujących
termin skracania linków z przykładami
termin skracania linków na urlik.xyz
termin skracania linków 2026
termin skracania linków w prostym języku
termin skracania linków w praktyce

Produkty

Zasoby

UTM parameters

Pokrewne terminy

Od definicji do działającego linku

Na co odpowiada ta strona